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"None of us has it all" 

Sheryl Sandberg

Gravitas, Impact & Influence

This Is A Critical Skills Gap 

Something you're not taught how to develop Gravitas, Impact & Influence in college or business school. It's an essential quality for leadership and high impact role, only one third of the people who need to have it, have it. 

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An absence of it, carries a cost... 

The cost to the individual: 

  • Not being taken seriously 

  • Reaching a ceiling 

  • Being overlooked for promotion 

  

Missing out on career-defining opportunities and top-tier roles. 

  

Being passed over for leading high-profile projects. 

Struggling to earn respect and recognition. 

Facing challenges in securing promotions. 

The cost to the business:

  • Failing to win customers 

  • Missing out on higher value contracts 

  • Stagnation over innovation 

  

Lost Revenue: There’s a direct cost to businesses of missing out on winning a greater number of contracts, winning higher value contracts, increasing spend particularly with respect to taking relationships to a higher, more strategic level and for example a customer spend from $/£/Euro 250K to $/£/Euro 2.5M. 

  

Continual Improvement: There's also the cost of stagnant innovation when individuals can't champion change or secure buy-in for ideas, limiting progress, competitiveness and growth. 

  

Productivity and replacement costs: Linked to replacement hires are compounded by challenges in attracting and retaining 'A' players, leading to higher attrition, hiring mistakes, and diminished performance. 

What is it?

  • Gravitas is the ability to command respect and exude authority through presence, confidence, and clarity.

  • Impact is making a strong, lasting impression by communicating with conviction and purpose.

  • Influence is the power to shape decisions, inspire action, and drive outcomes through persuasion and credibility.

Build Skills To Impact Any Room 

Many in leadership and high-impact roles struggle to command attention, influence decisions, and inspire action. 

 

They fail to build rapport, energize a room, or create lasting connections—weakening their ability to lead effectively. This comes at a personal cost and a significant cost to the business. 

 

At the heart of successful leadership is one defining factor: Gravitas, Impact & Influence. 

 

These qualities aren’t just innate—they can be learned.

We'll Show You How

Anecdotes

What other people think about it. How others define it. Why people think it matters.

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